Netflix and OSN partner in North African deal

Netflix, the SVOD giant, and Dubai-based pay-TV, OSN, announced on Tuesday 20 February 2018 that the companies will enter a partnership which will focus on both the Middle Eastern and North African (MENA) markets. The deal is a first of its kind for the U.S. streaming giant’s in the MENA region.

The agreement between the two companies will see OSN subscribers gain access to Netflix's content across the Middle East and North Africa. A new OSN set-top-box service will be launched before the third quarter through which, Netflix will be accessible.

OSN customers will be given the option to pay for their Netflix subscription on one consolidated OSN bill, an agreement that should help Netflix gain more customers in a region where it has been struggling to gain traction.

“The future of the entertainment industry in the MENA region will be shaped by providers who offer value and choice at every turn,” commented OSN CEO Martin Stewart in a statement. “Through this groundbreaking partnership with Netflix, we are demonstrating our customer-centric focus on delivering convenience and flexibility for all.”

Maria Ferreras, VP Business Development for EMEA at Netflix noted that through the partnership “OSN’s customers will be able to seamlessly access and enjoy all the best entertainment in one place.”

Edited by Dean Workman
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