On Thursday 30 November 2017, Google revealed that Youtube Go will soon be launched in South Africa. The beta version of the app was launched in India earlier this year, while there was no exact date given for the South African launch. The app was launched in Nigeria in September.
The app is designed to give viewers an offline-first way to access YouTube videos. The app is designed to help users manage their data in such a way that they can control the amount of data usage while downloading or browsing online. The app was specifically designed for countries that fall into the emerging markets categories.
The features of the app include:
- Give video recommendations tailored to users’ preferences.
- Improve the experience of watching videos on a slower network.
- Provide control over data usage, offering choice and transparency for streaming or saving videos.
- Share videos with friends.
- Easy video downloading
- Phone-number sign-in
- Effortless searching
- A home screen that shows both personalised recommendations as well as trending and popular videos nearby, allowing users to see the latest content that the people around are watching, upfront
- A ‘preview video’ function to make it easier to decide what to watch or download
By Dean Workman
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